Rich McCor (aka Paperboyo)
- theokane
- Mar 22, 2023
- 2 min read
Updated: Mar 24, 2023
I have been an avid follower of PaperBoyo's Instagram channel, he's a British artists who specializes in creating paper cutouts and placing them in real-life scenarios to create surreal scenes. I absolutely love his style, the never-ending range of ideas that he comes up with. I was fortunate enough to collaborate with him on a project, which turned out to be a great success. Paperboyo stands out from the crowd with his use of perception, camera trickery, and unique creative flair. He has the kind of style that lends itself to so many brands and endless creative ideas. Rich has been in the creator game for a long time, there was no way i could not include him in this blog.

One of the things I appreciate about his work is the huge variety of content he has to offer. He often takes popular culture references, such as Harley Quinn or Ghostbusters, and uses the environment around him to bring them to life in new and exciting ways. This unique approach to storytelling is a skill that many creators could learn from.
One thing that sets him apart from other creators is his ability to integrate ad posts into his content seamlessly. Branded content can often feel forced, but Paperboyo manages to create ads that fit perfectly with his regular content. This is an important skill for any creator, and it allows brands to work with him in a way that doesn't compromise his unique style.
When scrolling through his content, it's clear to see the time and effort that goes into each post. His hand-cut silhouettes transform iconic landmarks around the world into his own masterpieces. It's also exciting to see how he pushes himself creatively, trying new styles and techniques, from animated illustrations to the use of props, videos, camera trickery, and mixed media.
Overall, Paperboyo is a great example of a creator who has managed to build a brand that is both unique and versatile. His ability to integrate ads seamlessly into his content and his willingness to experiment with new styles and techniques make him a valuable collaborator for brands looking for fresh and innovative ideas. I look forward to seeing what he creates next and following his continued success.
If your after some inspiration, a unique perspective on life, buildings, and the environment around you then drop him a follow.
Location - UK
Links - Instagram



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